BetterLesson provides personalized professional learning programs designed to support educators throughout the school year. Their comprehensive approach involves differentiated learning experiences, continuous support, and practical, job-embedded strategies. By offering a blend of in-person, virtual, collaborative, and self-directed learning, BetterLesson aims to create sustainable changes in teaching practices that lead to improved student outcomes. They focus on building instructional leadership, equitable learning communities, and student-centered classrooms. BetterLesson's unique selling points include their emphasis on measurable outcomes, personalized learning plans, and the integration of high-quality learning resources through the BL Lab platform.